Nokia's hip head has sent an forthright and frank memo to his staff that suggests the phone monster is in crisis.
Stephen Elop, who recently joined the sensitive kind from Microsoft, warns his assembly about rivals in their market hamlet: "They are fast, they are cheaply, and they are challenging us."
Lee Simpson, a senior fairness probe analyst, told BBC Radio 5 glowing: "This is an apology to investors as well as stakeholders."
"Nokia was convulsion as a remedy for task. It was spartan, sound," he explains to Gabby Logan. "The devices's changed now."
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